You already know, Google- and every other search engine, from Baidu to Bing- loves quality content. In fact, content marketing has become an integral part of Search Engine Optimization (SEO) today. However, the term ‘quality content’ is kind of vague in itself. How do you really define ‘quality’? What exactly search engine bots consider as good quality?
This often confuses many. In their quest for ‘quality’ to rank better on Search Engine Result Pages (SERPs), while some go for contents with higher keywords density, others overlook the relevance of keywords, strictly sticking to the good ol’ plain writing techniques.
Do you find yourself in the same bit of confusion? Wanting to create web content for your business, but not sure how? We suggest you dial a good online marketing agency. But if you’re going ahead by yourself, here’s something to help you with.
Here are 5 important components of successful web content-
A perfect blend of these 5 different components make ‘good quality’ content; a content that the search engines love and rank better on result pages. When writing blogs and articles, you must spread out your time equally among them. That’s what top SEO services companies’ do- and that’s what you should do too.
This often confuses many. In their quest for ‘quality’ to rank better on Search Engine Result Pages (SERPs), while some go for contents with higher keywords density, others overlook the relevance of keywords, strictly sticking to the good ol’ plain writing techniques.
Do you find yourself in the same bit of confusion? Wanting to create web content for your business, but not sure how? We suggest you dial a good online marketing agency. But if you’re going ahead by yourself, here’s something to help you with.
Here are 5 important components of successful web content-
- Sticking with search engines’ guidelines (like, no keywords cloaking, relevant inbound and outbound links).
- Writing blogs, articles and more properly with no grammatical mistakes.
- Creating contents that your audience wants to read.
- Creating contents that offers high return value to the readers’ time.
- Having a definite objective with the content; there must be a CTA (Call To Action).
A perfect blend of these 5 different components make ‘good quality’ content; a content that the search engines love and rank better on result pages. When writing blogs and articles, you must spread out your time equally among them. That’s what top SEO services companies’ do- and that’s what you should do too.